Election Alerts help Democrats win by defeating voter drop-off

By Todd Thurwachter:

When Democrats vote, we win. And in Virginia, we vote every year! That’s why Fairfax County Democrats have put into place tools like Voting: What you Need to Know and Elections Alerts. They can make a huge difference in fighting the biggest impediment to Democratic victories: Democratic drop-off in non-Presidential elections.

Voting: What you Need to Know is a handy gripcard with essential voting information on managing one’s voter registration, voting early, finding one’s polling place – just about everything one needs to know to register and vote successfully. Election Alerts emails voters before each election with updated information, including the Voting: What you Need to Know gripcard, harnessing the power of social media to maximize reach to even more voters.

This year, Fairfax Democrats are taking aim at the 40% of our voters who often don’t show up to vote in non-Presidential years. We stress the dire consequences of not voting with powerful stories that motivate our voters to take action:

* In 2010, 26 million of Barack Obama’s 69 million 2008 voters didn’t vote and Dems lost control of Congress, effectively killing Obama’s program of Hope & Change.

* That same 2010 Democratic drop-off enabled Republicans to sweep state houses and pull off the worst nationwide gerrymandering in history. That hit home– in 2012, Democrats won only 3 of Virginia’s 11 seats in the U.S. House of Representatives even though Tim Kaine won his Senate race by 6%!

* Last year, a single vote in VA’s 94th District assured continued Republican control of VA’s House of Delegates, allowing Republicans to keep blocking even debate of Democratic bills.

If those three dire consequences can’t get Democrats motivated to vote, what can?  But convincing voters to vote in every election is just half the battle — we need to make sure they actually cast their votes, successfully. And that’s where Voting: What you Need to Know is so critical. After all, voting in Virginia isn’t always easy. Most voters don’t know they can register to vote or update their voter registration record online at www.vote.virginia.gov. No need to waste time at the DMV.

From The Blue View